Ken Garff brings Alfa Romeo back to Utah

SALT LAKE CITY – Ken Garff Automotive Group recently opened the doors of its latest dealership in downtown Salt Lake City: Ken Garff Alfa Romeo. The dealership is the only Alfa Romeo dealership in Utah and offers the latest models in the luxury sports car line, such as the acclaimed Alfa 4C and Giulia Quadrifoglio.

“We couldn’t be more excited to bring Alfa Romeo to Utah,” said Matt Jensen, director of marketing at Ken Garff. “Alfa Romeo has always been tied to automotive prestige, so it is an honor to bring the luxury brand to the Utah sports car market.”

Ken Garff Alfa Romeo joins only a handful of other Alfa Romeo dealerships in the western U.S. outside of California, according to the company’s news release. The dealership is currently undergoing a full reconstruction to match the sophistication of the elite brand of cars it represents.

To become an Alfa Romeo dealer, Ken Garff had to demonstrate strong levels of customer service and receive a high score on the Sales and Service Customer Satisfaction Index.

“Our customers and their satisfaction are always our first priority,” Ken Garff Alfa Romeo General Manager Jenny Whelan said. “This new opportunity inspires us to continue providing the best customer service possible. It’s true: we really do listen to our customers!”

Customers interested in a test drive or learning more about Alfa Romeo vehicles can visit the showroom at 198 E. 500 South in Salt Lake City or visit the dealer’s Alfa Romeo website.

About Ken Garff Automotive Group

According to the Ken Garff press release, the Ken Garff Automotive Group is a leading new and used automotive dealership in the Intermountain West, with nearly 50 locations. Ken Garff founded the automotive group in 1932 upon the principles of honesty, integrity, personalized customer serviceand being a good corporate citizen.

For more information, call Matt Jensen at 801-257-3400 or visit the Ken Garff website and its project listen Web page.

About Alfa Romeo USA

Born in Milan, Italy, the unique spirit that is Alfa Romeo is over 100 years in the making. According to the Ken Garff press release, Alfa Romeo USA, with its captivating mix of progressive technology, race-inspired performance and seductive styling, has come ashore to thrill Alfa Romeo devotees, performance enthusiasts and car connoisseurs alike.

For more information, visit Alfa Romeo USA online.

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