ST. GEORGE – Color Me Rad announced on Wednesday that it will be returning to St. George with its 5K race on May 10 at the Ridge Top Complex at 317 S. Donlee Drive. Participants in this 5K aren’t trying to get their best time; they’re trying to have their best time. They aren’t awarded in medals, but they take home tie-dyed T-shirts, share-worthy photos, and colorful memories.
Color Me Rad is all about encouraging the fun side of fitness and, three seasons in, people continue to join the rad running revolution.
More than 950,000 runners across North America have participated in Color Me Rad. The non-competitive, family-friendly atmosphere makes this race accessible to all, and kids 7 and under run free with an adult. Runners start the race with a sparkling white t-shirt. By the time participants cross the finish line, they’ll look like a kindergarten art project gone oh-so-right.
Finishers celebrate their accomplishment by throwing their own Color Bomb into the air, creating a final explosion of color. In addition to the run, post-race dance parties, innovations such as color blasters and color mortars, and a “bring your friends” atmosphere keep people coming back each year.
Inspired by the Holi Festival of India, a group of friends decided to bring some excitement to the sport of running through color, music, and a total disregard for the mundane.
“We want our runners have a ridiculous amount of fun,” said race organizer Scott Crandall. “This is your chance to get out of the box and have a great time while you’re getting fit.”
Color Me Rad is a for-profit event that gives a portion of the proceeds of each race to a local charity. A portion of the proceeds of this race will benefit Habitat for Humanity of Southwest Utah.
“The only thing better than getting covered from head to toe in color is knowing that it also helps a good cause,” Crandall said.
Participants of all ages are welcome to run or walk. Registration is available at colormerad.com.
- When: Saturday, May 10
- Where: Ridge Top Complex, 317 S. Donlee Drive, St. George