ST. GEORGE – As part of the effort to identify a new university identity and brand for Dixie State College of Utah, the institution and Sorenson Advertising launched Thursday a new comprehensive online questionnaire designed to engage all of DSC’s stakeholders.
All stakeholders, which include current and potential students, faculty and staff, alumni, benefactors, legislative and government officials and community members, are encouraged to participate in the survey. It will be available online until Dec. 14, the last day of fall semester final exams. To take part in the survey, please visit DSC’s website.
Last month, DSC announced its partnership with the St. George firm of Sorenson Advertising to establish a new institutional identity that will honor and communicate the heritage, history and traditions of the institution, build upon the already established brand and carry DSC into its second century and beyond. Over the past several weeks, DSC and Sorenson Advertising have engaged stakeholders in the process through one-on-one interviews, focus groups and public forums.
A special community forum will be held Nov. 29 at 7 p.m. at the Community Arts Center in St. George. The forum is free and open to all members of the public.
For more information on the name change process, contact the DSC Public Relations Office at 435-652-7544.
Submitted by: Dixie State College of Utah