ADVERTORIAL / ST. GEORGE — Imagine a world where issues like autism, anxiety, post-traumatic stress disorder, insomnia, and addiction are a thing of the past, a world in which people no longer suffer from these ailments and their minds function properly. Neurofeedback treatment is bringing the world closer to that goal every day.

What people often refer to as diseases or conditions, Neurofeedback Centers of Utah refers to as symptoms — symptoms of dysregulated brainwaves, that is.

“This requires an entire paradigm shift in the way you think about mental illness,” Neurofeedback Centers of Utah Executive Director Greg Warden said. “Depression is not a condition to us, it’s a symptom of dysregulated brainwave activity.”

The dysregulated brain needs to be trained, reconditioned and remolded. Using state-of-the-art technology, the Neurofeedback Centers address a multitude of neurological symptoms, ranging from depression to Parkinson’s disease (view full list below), and the process is much simpler than you might think.

“As with anything that’s amazing, it’s simple, it’s elegant and it’s effective,” Warden said.

First, patients receive an evaluation that assesses their brain wave patterns and pinpoints the abnormalities. Then comes the fun part: All that is required of them at this point, is to kick back in a recliner and watch one of their favorite movies. That’s it.

Noninvasive sensors are attached to the patient to monitor brain activity. When brain waves operate less than ideally, the image on the screen will dim. The brain recognizes that and alters itself. This reconditioning allows the brain to regulate itself and create new connections.

The more that patients use this brain training, the more permanent the connections become.

“We are training the brain wavelengths to get to a point where the symptoms disappear,” Neurofeedback Centers Director Larry Bradley said. “And it’s not something that you have to try to figure out. That’s the beauty of it.”

The research on neurofeedback, once referred to as biofeedback, is extensive and widely accredited. Neurofeedback treatment for attention deficit hyperactivity disorder is considered a Level 1 best treatment, on par with medication, except neurofeedback is drug-free, painless and noninvasive.

“But the difference here is that when you’re done, you’re done,” Warden said, “while if you stop taking medications, the symptoms come back.”

The U.S. Naval Combat Stress Center has recently adopted neurofeedback treatment as a way to treat soldiers with PTSD, Warden said, and NASA has been using it for almost 60 years for peak performance training with their astronauts.

Special operations teams, Olympians, and professional athletes are also among the collection of elite groups utilizing the treatment to achieve peak intellectual and athletic performance.

Brain wave dysregularities occur based on environmental signaling. For example, when traumatic events occur such as abuse or rape, the way our brains process the event is what causes irregular brain activity.

“What we have found is that our thoughts can create tons of brain wave dysregulation,” Bradley said. “And that mostly comes from the way a person thinks about themselves — how they perceive things, the way they judge things.”

A symptom like addiction is associated with impulsive and compulsive tendencies — both of which can be accredited to unbalanced brain waves caused by our perception of things we encounter in our lives. Physical trauma that damaged the brain also causes irregularities that result in seizures and inability to function normally. Through neurofeedback treatment, our brains can be given the chance to operate at optimum levels.

“I’ve witnessed complete personality transformations,” Warden said. “People become who they’ve always meant to be before their brains started misfiring.”

Neurofeedback Centers of Utah treatments address the following concerns: addiction recovery, attention deficit disorder, ADHD, autism, anxiety, academic performance, anger, Asperger’s Syndrome, athletic performance, brain injury, business performance, cerebral palsy, creativity enhancement, chronic fatigue, cognitive decline, depression, dissociative disorders, epilepsy, fibromyalgia, headaches, hemispheric asymetry, hypertension, insomnia, learning disability, migraine, obsessive compulsive, peak performance, PTSD, pain management, Parkinson’s disease, premenstrual syndrome, post-stroke, tinnitus, Tourette’s Syndrome.

Resources

• “It’s all in your head with Larry and Greg” radio show is live every Thursday at 4 p.m. on KZNU 1450 AM and 93.1 FM
• Neurofeedback Centers of Utah | Telephone 435-216 7370 | St. George address: 216 W. St George Blvd., Lower Level, St George| Website
• Listen to the Neruofeedback Centers radio show

A D V E R T O R I A L

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